The ultimate guide to build, create and scale your ecommerce business 

How to launch your ecommerce with no followers and product.

Hey! My name is Stefano and in the past years I have launched from A to Z several ecommerce stores.

Each one of them generated multiple 6 figures in sales.

It's easy to sell when you already have an established audience on social media.

But what if you don't have followers and maybe even a product?!

Ecommerce is a booming and growing industry but it's not easy to start if you don't know what you are doing.

The risk is to burn a lot of money doing bad choices. 

I have identified several "pain points" when it comes to start an ecommerce today.

Here are some of them:

✅ Picking the right product 
✅Targeting the right audience 
✅Build the right funnel


95% of sales of my stores are coming from one product. That's it.

That's why picking a winning product is so important. 

A winning product is a product able to grab your attention and trigger an impulsive buying. 

It's a product you won't be able to find easily at the convenient store next door.

A low ticket product can be priced below $100 

That's what you need to sell to validate the market.


All the traffic comes from Facebook and Instagram ads and it's the result of mixing cold traffic and lookalike audience.

The most difficult part, when you run paid ads on Facebook and Instagram is to drive the first sales and gather data. 

When you start running ads you are literally investing money to buy data.

Once Facebook understands the right audience for your product you will start converting traffic into sales and then you will be able to create a lookalike audience. 

That means Facebook will start looking for people similar to your customers. And this is when the real fun begins :)


How you structure your store is very important.

You need to have a sales funnel optimized to drive conversions and increase the AOV (Average Order Value)

Since the cost to acquire a customer on Facebook is getting expensive you need to increase your average order value.

The more a customer spends inside your store, the more you will profit. 

Ex. Scenario 1:

-You sell a product for $29
- Facebook CPA (cost per acquisition) is $15
- Cost of good is $5
_ Your profit is around $9

Ex. Scenario 2:

-You sell a product for $29
- Facebook CPA (cost per acquisition) is $15
- You have a cross-sell product for $19
- Your cost of products is $10
- Your profit is now around $23


I know all these information might be overwhelming and there are so many things to know before even considering to open an ecommerce.

That's why I put together ECOMMERCE SECRETS

It's not a super-expensive course but a practical playbook to help you build, create and dominate the ecommerce game 

Nobody helped me when I started and even a few dollars are important when you need to start a business.

So here's the deal: I will make the price of this ebook super-accessible.

Also. I will share with you tools and themes I used so you can start with the right foot. 

It costs less than a lunch but it will satisfy your hunger better than a Michelin restaurant :)


The ultimate playbook to build, create and dominate the ecommerce game

 over 200 pages packed with tips, lessons and strategies 

What's inside?
Part One: Introduction to ecommerce

✔️ Choosing products that are right for your store

✔️ Determining your market size

✔️ Identifying your target customer

✔️ Evaluating the competition

✔️ Making yourself unique among competitors

✔️ Understanding digital, physical and subscription products

✔️ Making yourself a niche expert

✔️ Laws, regulations and restrictions for your business & your products

Part Two: Setting up Shopify

✔️ Where to Get Your Products

✔️ Choosing the right Shopify package

✔️ Shopify compared to other ecommerce platforms

✔️ Your initial setup

✔️ Adding your products to your store

✔️ Setting up your shipping

✔️ Customizing your payment solutions & taxes

✔️ Customizing your ecommerce website.

Part Three: Making your Shopify store a success.

✔️ Other features & add-ons you can use with Shopify

✔️ Using Shopify’s learning tools

✔️ Niche Marketing

✔️ Using social media effectively

✔️ Spotting and cashing in on trends

✔️ Holiday selling
About the creator
Stefano Mongardi
"Ecommerce is not just a booming industry. It's one of the greatest opportunities to start a business .

After launching and scaling several 6 figure ecommerce businesses and brands I have put together a complete guide with everything you need to know in order to start an ecommerce and dominate the game

One of my favorite quotes is: "You have to learn the rules of the game and then you have to play better than anyone else"

This statement by Einstein fully resembles the entire purpose of this ebook"
Stefano Mongardi, Your Web Mate
Seen on:

First Italian featured on Oberlo (Shopify App) for launching a 6 figure business in 3 months




Immediately after the purchase you will be able to download the ebook
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